Founded in 1735, Blancpain is the world's old est watchmaking brand. Over the years Blancpain has remained ever faithful to its tradition of innovation, and this quest for invention still drives the Master Watchmakers of the Manufacture in Switzerland today. The village of Villeret lends its name to the most classic collection of Blancpain watches. The purity of their lines, the clarity of their dials and the slenderness of their double-stepped cases express essentials with timeless elegance.